Associates Interactive takes an innovative approach to sales training. We develop training content, courses, exercises, tests and certifications that you can use to train retail sales associates.  It’s far more than product knowledge.

The RetailAI training framework is a proprietary method of training that combines conversation skills and sales skills with appropriate product knowledge.  RetailAI is a blend of best practices in instructional design and field-tested techniques that invigorate associates and help them to sell more effectively.  The framework is continually updated and validated by a panel of experts from retail, manufacturing, and academia.

Associates Interactive offers a variety of services to help retailers, product manufacturers, and merchandising/staffing firms to leverage the RetailAI framework.  Clients may select a completely customized solution which adds their own culture, vernacular, and preferences to the RetailAI framework, or they may choose an off-the-shelf program.

Clients may also choose from several diagnostic options which Associates Interactive offers to help companies benchmark their current training programs and field execution.  These assessments allow companies to better understand the gaps in existing training programs and procedures in order to create more targeted solutions.

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